What can a journalist “sell”?
In his five-minutes interview with ITJ Asia’s Milton Sau, Grahame Lynch, publisher of Commsday Asia, raised a very interesting tip that journalists, budding or experienced, should always remember.
From ITJourno Asia :
Milton: What’s the best piece of advice a journalist mentor has ever given you?
Grahame: If you can write 1000 words in 100 words, do it. And, remember you are a salesman of news – if you bore the reader he or she won’t keep on reading.
