Email 101
This is a second email boo-boo incident committed by a PR person.
Found at the Loosewire blog by Jeremy Wagstaff, the contributor for Wall Street Journal Asia received a press release only to find that it is in a language he has little or no linguistic proficiency in.
“I dread to think how much eBay is paying Waggener Edstrom to handle press relations for their Toy Crusade,” blogged Jeremy Wagstaff .
“At least I think that’s what is being launched — all the press stuff I received this morning, including image-laden email, attachments was all in Chinese. Oh, except for the headline.
“I know I should, but I don’t speak Chinese.”
Waggener Edstrom apologised for the error and admitted that an executive put in a wrong distribution list for the press release in question.
That PR person must be hating the invention of the blog.
