Bloggers heat up food content market in Singapore
Everybody loves food, bloggers included.
It seem a group of bloggers have decided to launch their own food videocast that might take online players like SoShiok.com.
Wrote Sabrina,
Blogger’s Treat is about a “food show” that looks to showcase bloggers and their favourite eatery. (It could be your neighbourhood Kopitiam or it could a small cafe that the blogger frequents or likes the most.)
Due to certain “restrictions”, and of course, to not bore the audience. Each episode is designed to fit into a 10 minutes time slot.
It seems like Sabrina has teamed up with Michael Cheng’s newly launched Podfire.tv to produce Blogger’s Treat.
In their first episode, Sabrina got Daphne of www.daphnemaia.com as a guest blogger to bring them to a noodle stall at Smith Street, right at the heart of Chinatown in Singapore.
Wrote Daphne,
Yeah yeah, I know that Blogger’s Treat has been talked about to death on the blogosphere of late. But this is going to be a fun post!
And you should read it because I’m Hello Kitty.
No, I’m kidding. Though I really think that’s a great enough reason. I put in a lot of effort for the photos, so please read!
So the story goes… On the Saturday of 19 April (the day after I return from Chiang Mai), I dressed myself in my Hello Kitty polo t-shirt (I’m not kidding - I bought it from Chiang Mai’s Hello Kitty Boutique at the Airport Plaza Shopping Centre for THB 375.25) which you will see in the vodcast… which will be launched…
The first episode is up at Treats.sg but it is strange that the team has decided to Vimeo as their streaming source.
While Vimeo do provide good quality, but the buffering really took some time.
Here’s their YouTube version:


Thanks for the coverage. Really honoured that you put us on the same mind-space as the other guy.
Quality is of the foremost concern for Podfire. When it comes to video quality, we really didn’t want to compromise either. We had concerns about YouTube’s compression as it degrades the video quite badly. But we realise that has the widest network and reach and want to leverage on it.
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