the(new)mediaslut

Hell hath no fury than the wrath of APLINK scorned - itsREAL!

Posted in Blogs, Uniquely Singapore, Web2.0 by the(new)mediaslut on the June 6th, 2008

(This blogger thanks a reader who coming up with this post’s title.)

APLINK has gone on a rampage in his blog with posts about his unhappiness with Ping.sg banning one of his client’s blog, Hypercol.

Some have argued that the blog has been hacked. However, its not. Its the wrath of APLINK.

I disagree with APLINK on his approach of taking on Ping.sg. His emotions got him the better of him and this is what his posts represent now.

Unfortunately, blogs remain in Google-space for an eternity until Google shuts down. With this type of posts, it is not going to be his best reference of what he is really capable of doing in the blog-o-sphere.

Saying that, APLINKĀ  is angry, very angry, very very angry. He has been supporting Ping.sg for pushing a client to advertise in Ping.sg, but he got banned without a prior warning. Sending an email to tell a member his blog has been taken out isn’t prior warning, its an ultimatum.

This sounds smacked of what ODEX and Nuffnang have done recently.

Prior to this, when APLINK managed to get the client to sign on to advertise with Ping.sg and even engineered a search bar to help increase the interactivity of the ad, out came a competitor ad just next to it, above and under.

Ping.sg did not have to seek APLINK’s approval for the competitor’s ad. Experienced ad sales people will tell you that it is better to at least inform APLINK first before doing so. Ping.sg did not.

Talk about building a relationship.

While Ping.sg might see APLINK as a small blog, it still that get the hits and his visitors’ perceptions of Ping.sg might change over night.

Seeing how APLINK is also networked in the communications industry, hell hath no fury than the wrath of a scorned communications person, especially since APLINK has privy to some inside Ping.sg stuff which was highlighted by the Ping.sg creator himself!

That, however, is for another post.

2 Responses to 'Hell hath no fury than the wrath of APLINK scorned - itsREAL!'

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  1. Ivan said, on June 6th, 2008 at 11:06 pm

    Are u all trying to say if you already have nuffnang ads on your site and you want to add blog2u or advertlets to your site too, you have seek permission from nuffnang?

    Ridiculous!!!

  2. the(new)mediaslut said, on June 7th, 2008 at 9:39 am

    @Ivan. Like I posted, there isn’t a need for Ping.sg to seek permission from APLINK to post a competitor ad.

    However, if Ping.sg was interested to build a better relationship with an existing advertiser, the least they could have done was to inform APLINK.

    For Nuffnang and Advertlets, you just cut and paste the code and the ads are on your site. It is up to you, as a content owner, to decide which ads go on it. Furthermore, they are ad agencies, not advertisers per say.

    In APLINK’s case, there were persuasion involved to convince the client to advertise on Ping.sg. Furthermore, there were some programing work done on the client’s side. The client could have spend the time and money to approach other mediums, but with APLINK’s persuasion, the client went with Ping.sg instead.

    Hence, a simple email just highlight to APLINK that Ping.sg is going to put up a competitor’s banner ad would be the bare minimum that Ping.sg should have done to build that relationship.

    APLINK wasn’t aware of the competitor’s ad until the client asked him about it. That put him in a real awkward position.

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