the(new)mediaslut

Gina Trapani, of Lifehacker, has started a PR Spammer wiki.

Check out which PR agencies are on the list.

prspammers wiki via kwout

John C Dvorak of PCMag.com has an interesting view why print media dying.

Two reasons. Print printing news that can be found on the web and the publishers are not paying good money for good writers and editors.

Where do these writers and editor go for more money? Public Relations!

Wrote John,

I think much of the problem stems from what I’ve been harping on for years: redundancy. Simply put, there are too many newspapers selling the exact same news. And because the owners of these papers do not understand the fact that the public hungers for original material, different from all the rehashed AP stories, papers will continue to slide.

I can assure you that if you plot the amount of money paid out to writers against salaries paid to executives at the same companies, the writers get the short end of the stick. Today a competent newspaper reporter could easily make twice as much money if he or she was in PR. What does that tell you about priorities?

Generally speaking, when there are layoffs at a newspaper, first the support staff goes; then the reporters, along with a few editors. This cheapens the product; and the public senses the cheapness and rejects it. The paper’s income is further reduced, resulting in a downward spiral of quality.

One of the dangers of Facebook is that journalists can follow what PR people are doing.

So which PR director in Singapore is so addicted to Scrabalous that journalists have found out that she has played a total of 156 completed games, won 64, lost 91 and drawn 1?

Apparently as the post goes to print online, the same PR director is playing 35 simultaneous Scrabalous boards?

PR can be a very stressful job!